If you want to ensure your marketing plan is executed effectively, keep an accessible copy in front of you and review it regularly, ideally daily or at least weekly. Whether you prefer a printed copy on your desk or a digital version on your tablet, like an iPad or ReMarkable, having your plan readily available serves as a constant reminder of your commitments. This practice keeps your goals and strategies top of mind and helps you stay accountable to your daily, weekly, and monthly marketing routines. By consistently revisiting your plan, you reinforce your dedication to achieving your marketing objectives and can quickly adjust your actions as needed.